As a lot of my work has been behind NDA's, this is a sample blog post to showcase how I can write great copy for a range of purposes. Check out my full portfolio for more examples of my writing.
The fictitious brief for this article was:- To write an article for a mobile phone focused site comparing the key specifications of the S22 Ultra and S21 Ultra, targeting keywords including 'S22 Ultra vs S21 Ultra' and the key search question 'Should I upgrade my S21 Ultra to am##n S22 Ultra'. The client wanted the article to be localised for UK English and to have sub-headings written in sentence case. I have produced some sample graphics and bold text has been added to show where links would have been added to other articles on the site.